DesignHammer : Building Smarter Website

Durham Bulls Baseball Club
International League (AAA) affiliate of the Tampa Bay Devil Rays

client: Durham Bulls Baseball Club, relationship: 2001 – Present

Website Design Website Development / Content Management System Website Maintenance Website Hosting Ecommerce Custom Email Marketing

Arguably the best known minor league baseball team in America, the Durham Bulls are the Triple-A affiliate of the Tampa Bay Devil Rays. In March 2005, DesignHammer redesigned the Bulls’ website with an updated look and user-friendly experience. In April 2007, the Bulls’ homepage was once again redesigned to add even more features that fans want. Now users can now watch game videos, view still photos, download podcasts, and have quick access to tickets, all from the home page.

Features include:

“DesignHammer is a partner in every sense of the word. Turning our vision into reality, they gave us the finest website in all of Minor League Baseball!”
Matt DeMargel,
Director of Media Relations/Promotions,
Durham Bulls Baseball Club
  • Custom-built content management system
  • Easily updated game scoreboard system
  • Rotating window that keeps fans informed of team news and game promotions
  • Multimedia highlights including recent game video highlights, still photos, and audio podcasts
  • eCommerce system
  • CSS-based layout to separate content from presentation and structure
  • CSS-based drop-down navigation system, allowing quick access to website content
  • Banner ad server