Looking for a way to encourage consumers to spend money locally, the Chapel Hill / Carrboro Chamber of Commerce approached DesignHammer to develop a website for their Buy Local campaign. Launched in January 2009, WeBuyLocal.org boasts interactive maps and a searchable directory of local businesses. Included in the directory are descriptions for each business that allow consumers to easily see the local options available to them.
Local businesses benefit from having their information published as part of the Chamber's Buy Local campaign. Consumers benefit from the one-stop, easy-to-use interface of the website. Directions, links, and more information for hundreds of local businesses are just a click away.
WeBuyLocal.org is the first installment of DesignHammer's customizable BuyLocalizer application. Built from scratch and designed to be flexible, the application can be used to promote Buy Local campaigns throughout the country.