Google, and their Shameless Self-Promotion

August 3, 2020

Remember when Google was just a young fledgling startup amongst a field of giants such as Yahoo, Netscape, AskJeeves, and MSN? How like most innocent startups wanting to change the world they directed you TO the world through cutting edge search optimization that took the user to what you wanted, as fast as possible? Well now the fledging has suddenly become the bully on the block.


Google's 6 New Ways of Measuring Core Web Vitals

June 30, 2020

Google recently announced the upcoming incorporation of a set of Core Web Vitals into a future ranking signal, Page Experience. The Page Experience signal is expected to be incorporated into the Google ranking algorithm next year, but forward-thinking web developers and site owners are encouraged to begin improving their Core Web Vitals now.


Google's Core Web Vitals

June 12, 2020

In the past several years, Google has broadened the criteria it assesses pages by to determine whether they are “good” content for users and has attempted to quantify this assessment into its search ranking algorithm. Google has announced the upcoming incorporation of its identified “Core Web Vitals” into a set of signals known as “Page Experience” that is slated to be incorporated into the algorithm next year.


David's Corner No.3: Goodbye Flash, Updating Googlebot's User Agent, and David Carson Says Computer Make You Lazy

November 18, 2019

Everybody say goodbye to Adobe Flash because Microsoft Windows will officially stop supporting the late video player come December 2020. And, In more pressing news, SEO professionals should be prepared to adapt when Google updates Googlebot's user-agent strings in December of this year! Lastly, a simple interview with design icon David Carson, who shares his take on grid-style layouts in design


David's Corner No.1: The Army Calculates Coffee Alertness Levels, When Beautiful Design is Bad Design, and Google's Link Valuation Strategy

September 5, 2019

David's first article dives into the science behind efficiently maintaining a balanced coffee buzz, his second features previous Apple chief designer Jony I've's historic design fails, and thirdly, he shares his take on a former Moz employee's visual break-down of Google's SEO & link valuation strategy.


Reader's Corner No. 92: Fighting an Algorithm You Cannot See, Optimizing for Questions, and 2018 SERP Changes Impacting Organic Search

January 24, 2019

Some hot topics tonight in this week's Reader's Corner! Learn about how to fight an algorithm you cannot see, how 2018 SERP Changes are Impacting Organic Search, and How to Research, Monitor, and Optimize for Questions in Search.


Reader's Corner No. 84: Google Web.Dev Site Scanner, Trusting Web Design Best Practices, and PageSpeed Insights Migrated to Lighthouse

November 22, 2018

Happy Thanksgiving Thursday to all of our followers! Today's article features Google's new beta web.dev audit tool, whether or not you can trust current web design best practices, and Google's PageSpeed Insights' recent migration to Lighthouse!


Reader's Corner No. 77: The Logo Design Revolution, Search Ghost vs. WordPress, and Google Turns 20

October 2, 2018

Featuring an eclectic mix of development, design, and industry news; today's staff picks will keep your industry knowledge up-to-date and well-rounded!


Reader's Corner No. 74: 100 Most Popular Keywords on Google, Google Dataset Search, and New Search Console Graduates out of Beta

September 12, 2018

It's a windy day in NC as a historic Hurricane Florence approaches! So before the power goes out take a look at our themed Reader's Corner edition for the month, which today covers internet search engine optimization (SEO)! Discover the 100 most popular search terms over the last year, Google's new "Dataset Search" tool, and the official announcement of Google's new Search Console graduating out of beta!


Pages